Cue-X Case Study: Department of Defence Communication Capability Uplift
Communication Capability Uplift
Overview
The client required a communication capability framework that helped measure communication delivery across the group and put in place a roadmap to drive capability uplift in the Corporate Communication team. This was a coordinated skills program developing the skills, knowledge and experience of the Corporate Communication team and teams across DDG in implementing communication.
Working alongside the Corporate Communication team, Cue-X People subcontracted to a consulting firm in developing the communication strategy and uplift plan to drive increased skills, capability, measures and tools across the MECC DDG communication and DDG leadership teams.
Task
Key Accountabilities
CUE-X People worked side by side with the Corporate Communications team for more than 12 months, developing all the tools, products, templates, measures and activities to create a standard that could be used and re-applied across the whole group. The standard was not only for the corporate communication team but for change and communication teams across the Group. This helped minimise the reinvention and waste of new products across the Group and set up standard templates that can be used across the 200+ project teams in DDG.
The uplift approach focussed on three phases of work including:
Development phase: focussed on the development of communication frameworks, strategies, tools and templates.
Upskilling and support phase: focussed on supporting the Team implement the Corporate Communication strategy and plan through up-skilling activities and on-the-job training.
Sustainment phase: focussed on sustaining the process and functions and extending the capability development across wider group Teams.
Outcome
The capability assessment which was aligned to the Gartner capability model indicated a steady growth in the maturity level and skill capability of the corporate communication team with a current maturity level of three – defined (out of 5). There was strong evidence of collaboration, improved processes and work practices across the team. Reputation of the team continued to grow with evidence of the team being seen as a trusted advisor for the Senior Leadership Team.
The Initiative focused on the delivery in an agile framework of sprints, outlined in the Capability Roadmap planned to uplift capability using the ‘Demonstrate, Work Beside and Hand Over’ approach to develop confidence and capability. The Capability Roadmap was successfully transitioned to the Corporate Communication team who were responsible for delivering the roadmap outcomes and have continued to grow and improve.
About CUE-X
CUE-X has a team of experienced consultants and contractors that work across many of the major federal government agencies. CUE-X specialises in the advice, delivery, management, recruitment, training and development of ICT programmes, voice of customer, customer data, business transformation, programme management and organisational change. Dan Marks is the Chief Executive Officer of CUE-X and has more than 20 years experience across government, Australian and global organisations. Dan is based in Canberra and works in government across major ICT program delivery. For more information go to www.cue-x.co